Field Visual & Concept Manager

Ideal candidate would be based in Fort Wayne, Indiana or New York, New York

ESSENTIAL DUTIES & RESPONSIBILITIES (Note: Other duties may be assigned) 

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. 

• Lead the conception and execution of innovative in-store experiences, including pop-up activations and immersive brand storytelling moments, in partnership with key stakeholders.
• Collaborate closely with the Senior Visual Merchandising Manager to ideate and deliver creative go-to-market strategies that communicate seasonal brand narratives.
• Develop and implement visual merchandising concepts that elevate product storytelling and create an exceptional shopping experience.
• Drive the design and execution of seasonal showrooms, curating environments that stay true to Vera Bradley’s core DNA.
• Partner with District and General Managers to align merchandise presentation with company objectives—ensuring every store reflects our commitment to personal expression, choice, and customer connection.
• Deliver comprehensive visual training, coaching, and in-store support to Store Managers and wholesale partners.
• Continuously refine processes and introduce best practices to maintain world-class visual standards and retail presentation.
• Analyze business trends and respond with strategies that improve KPIs and maximize sales.
• Provide timely, actionable feedback to the VP of Sales, Director of Retail, District Managers, Area Managers, and Store Managers to ensure alignment and consistency across all visual touchpoints.
• Lead quarterly new manager visual training sessions, fostering a culture of excellence, creativity, and brand pride.

 EDUCATION AND/OR EXPERIENCE 

• Bachelor’s degree in retail, marketing, merchandising, or related field preferred. 

• 10+ years' experience within upscale/luxury gift, apparel/fashion accessory or home industries preferred 

• 5 + years directing or managing/supervising experience. 

• High level experience understanding retail buying and/or sales 

KNOWLEDGE, SKILLS, AND ABILITIES 

The requirements listed below are representative of the knowledge, skills, and/or abilities to perform each essential duty satisfactorily. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. 

• Proven project management experience and ability to oversee multiple initiatives simultaneously.
• Strong proficiency in Microsoft Office Suite.
• Working knowledge of architectural drawings and spatial planning.
• Excellent written and verbal communication skills, with the ability to engage all levels of the organization.
• Collaborative leader who can influence and inspire across teams.
• Strong relationship-building and problem-solving skills, with professionalism and tact.
• Highly organized with the ability to prioritize and meet deadlines in a fast-paced environment.
• Flexible and adaptable to evolving business needs.
• Decisive, analytical thinker with creative problem-solving abilities.
• Strong attention to detail and ability to apply industry best practices to improve processes and visual execution.

ENVIRONMENT & PHYSICAL DEMANDS 

The physical demands described here are representative of those an individual must meet to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. 

• Office environment. Utilizing an office desk – sitting, reading, listening, or speaking with the ability to move intermittently throughout the day 

• Ability to lift 35lbs and occasionally lift to 55lbs 

• Strong sensory skills, such as good eyesight, good hearing, and dexterity 

• Ability to operate office equipment, including computers, copiers, fax machines, and phones 

• Frequent travel to visit direct stores and showroom setup shows as needed 

• Frequent overnight travel (2-3 weeks per month)